For a copy of our current Media Kit, please email jodi.hendrickson@cowboypublishing.com

Western Lifestyle Retailer

Western Lifestyle Retailer is a free business publication that bridges the gap between fashion retailers and manufacturers of western-oriented apparel, headwear, footwear, accessories, jewelry, gifts, home decor and other western lifestyle products.

Whether a retail operation focuses on the western market or is simply interested in differentiating its store by adding elements of traditional western flair, Western Lifestyle Retailer provides a comprehensive look at the latest and greatest in western fashion, as well as long-standing, traditional elements of Americana.

Western Lifestyle Retailer is published in January and July to give you the opportunity to reach your customer during the two peak buying seasons. Western Lifestyle Retailer provides a comprehensive product directory of western fashion and lifestyle-related business in every issue. The editorial focus concentrates exclusively on western fashion, accessories, jewelry, gifts and home decor product categories, and is illustrated by top fashion photographers.

Each issue keeps retail storeowners and buyers in touch with coming trends, offering a sneak peak at the hottest new products, and informing them of the latest merchandising and cost-cutting strategies that bring a positive impact to the bottom line.

Circulation - 11,000 mailed per issue, plus bonus distribution (see below). Western Lifestyle Retailer reaches dedicated retailers of western lifestyle products, as well as crossover boutiques that carry hints of traditional western products.

Reach New Accounts: Western Lifestyle Retailer is mailed to a total of 11,000 core and crossover retailers of western lifestyle products in the United States. The majority of these stores are independently owned with more than $1 million in annual sales. In addition to the 11,000 retail stores mentioned above, Western Lifestyle Retailer has a bonus distribution of approximately 9,000 copies throughout the year.